Who We Are
Strategic Gaming Management, LLC is a fast-growing operator of high-quality gaming assets in the Midwest and Mountain West
Properties Operated by SGM
The Silverado Franklin Gaming Complex – 79 historic hotel rooms, 265 slots, 11 table games, and 5 F&B outlets in the heart of Outlaw Square.
Deadwood Mountain Grand – 98 rooms and suites, 150 slot machines, 3 F&B outlets, and a 2200-seat concert venue.
Baldini’s Casino – 465 slots with 4 F&B outlets.
Sunland Park Racetrack & Casino – 765 slots and ETGs, 6 F&B outlets, and a one-mile thoroughbred racetrack.
From slot machines and table games to live concerts, crafted cocktails, and memorable meals, our properties reflect our philosophy: hospitality comes first. At Strategic Gaming Management, we don’t just run casinos—we deliver destinations where guests can relax, celebrate, and be entertained.
SGM's History
Strategic Gaming Management, LLC (SGM) was founded in 2009 by J. Grant Lincoln with the acquisition of Baldini’s Casino in Reno, Nevada, where he continues to serve as Chief Executive Officer. Prior to SGM, Mr. Lincoln, a thirty-five-year industry veteran, founded and operated Century Gaming, guiding it through explosive growth to become the largest regional slot route operator with over 10,000 games across multiple acquisitions.
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